Bear MethodField diagnoses of small public companies, from the outside.https://bearmethod.ai/Specimen No. 002: The Company That Had to Give Its Name Backhttps://bearmethod.ai/specimens/educ/2026-07/https://bearmethod.ai/specimens/educ/2026-07/Educational Development Corporation sold $204.6 million of children's books in fiscal 2021, almost all of it under a British publisher's name licensed since 1988. Then the publisher took the name back. Revenue is now $22.9 million, and Google's own suggestion box is still asking what the company is called. Here is the gap, measured.Tue, 07 Jul 2026 00:00:00 GMTSpecimen No. 001: The Chocolate Chain That Decided Not to Advertisehttps://bearmethod.ai/specimens/rmcf/2026-07/https://bearmethod.ai/specimens/rmcf/2026-07/Rocky Mountain Chocolate Factory owns the trademark "America's Chocolatier." Last year it spent about $313 per store per month telling America about it. Demand for chocolate shops just hit a five-year high. Here is the gap, measured.Mon, 06 Jul 2026 00:00:00 GMT